Branded Bites

DIRECT ORDERING FOR RESTAURANTS

Your restaurant's direct ordering system, branded app, and loyalty program.

Branded Bites helps restaurants launch a custom ordering website, branded mobile app, loyalty program, SMS and email campaigns, delivery handoff, and performance analytics from one connected platform.

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Starts at $249/moUp to 8% per order including standard card processingToast integration readyUber Direct and DoorDash Drive built inPickup, delivery, loyalty, SMS, and email included

Starts at $249/mo plus up to 8% per order, including standard card processing. Delivery fees, setup fees, chargebacks, refunds, premium payment method costs, and custom development may be separate.

Direct order received

$42.18

Pickup in 18 minutes

Loyalty

82 points

Customer earned

SMS campaign

47 orders

Generated this week

Top item

Chicken Sandwich

Best direct seller

The margin problem

Third-party apps bring orders, but they also own the relationship.

Marketplaces can help customers discover your restaurant, but they should not be your only ordering channel. When customers order through someone else's app, your restaurant often loses margin, customer data, brand control, and repeat-order opportunities.

High order fees

Marketplace orders can cut into already tight restaurant margins.

Limited customer ownership

Restaurants often have less control over customer data and repeat engagement.

Brand gets buried

Your restaurant becomes one option in a crowded marketplace feed.

Weak loyalty control

It is harder to build loyalty, rewards, and repeat habits without your own channel.

The connected solution

Own more orders from your own website and app.

Branded Bites gives restaurants a direct ordering channel that connects online ordering, mobile app ordering, loyalty, delivery, campaigns, and analytics.

1

Customers order through your restaurant's branded experience

2

Orders can flow through Toast

3

Customers can choose pickup or delivery

4

Delivery can be handled through Uber Direct or DoorDash Drive

5

Restaurants can run SMS and email campaigns

6

Customers can earn and redeem rewards

7

Owners can track product and campaign performance

A direct ordering system built around your restaurant.

Branded Bites can power ordering from your restaurant website, a custom ordering subdomain, and your branded mobile app.

orders.restaurantname.comyourrestaurant.com/orderBranded iOS appBranded Android app
Menu browsingItem modifiersCart and checkoutPickup ordersDelivery ordersToast order flowOrder confirmationsPromo codesLoyalty redemptionsCustomer accountsReorder from history

Branded mobile ordering

Give customers an app that feels like your restaurant.

Your customers can download your branded restaurant app from the App Store and Google Play, browse your menu, place orders, earn points, redeem rewards, and receive promotions.

Custom restaurant brandingRestaurant logo and colorsMenu categoriesProduct photosFavoritesOrder historyLoyalty dashboardRewardsPromotionsPickup and delivery optionsSMS and email campaign connection

Apps are published under the Branded Bites developer account by default. Restaurant-owned Apple and Google developer account submission is available for an additional charge.

Loyalty and rewards

Build the loyalty program your restaurant actually wants.

Restaurants can customize how customers earn, redeem, and use rewards.

Dollars spentNumber of ordersSpecific items purchasedVisit countCustom point valuesCustomer segmentsCampaign activityManual VIP rewards

SMS and email marketing

Bring customers back with campaigns built into your ordering system.

Branded Bites includes SMS and email marketing tools so restaurants can promote offers, launch campaigns, recover inactive customers, and increase repeat orders.

SMS campaignsEmail campaignsPromo codesFirst-order offersWin-back offersLoyalty campaignsBirthday rewardsNew menu item campaignsLimited-time offersProduct-specific promotionsCustomer segmentsCampaign performance tracking

Pickup and delivery

Offer pickup, delivery, or both.

Branded Bites supports customer pickup, Uber Direct, and DoorDash Drive. Restaurants can also request in-house delivery setup if they have their own drivers.

Toast integration

Built to connect with Toast.

Branded Bites has Toast integration built in, helping restaurants connect direct ordering into their existing restaurant workflow.

1

Reduce manual order entry

2

Keep ordering connected to the restaurant's existing system

3

Support smoother kitchen operations

4

Make online ordering easier for staff

5

Keep direct orders organized

Savings estimate

See how much direct ordering could protect.

Estimate how much your restaurant could save by moving more customers from third-party marketplaces to your own direct ordering system.

Estimated annual savings

$7,722

Based on moving 150 orders to direct ordering each month.

Monthly third-party order revenue$17,500
Orders moved direct150
Revenue moved direct$5,250
Marketplace fees avoided$1,312.50
Branded Bites fees$420
Gross monthly savings before software$892.50
Net monthly savings$643.50
Setup fee enteredNot included

Want to see this with your real numbers?

We can review your current order volume, delivery platforms, loyalty setup, and customer behavior to estimate what direct ordering could mean for your restaurant.

Book a Demo

This calculator is an estimate. Actual results vary based on order volume, average order value, customer adoption, delivery setup, payment method, refund activity, taxes, promotions, and restaurant operations.

Direct ordering starts here

Ready to turn more customers into direct orders?

Launch a direct ordering system with your own branded app, loyalty program, SMS and email campaigns, Toast integration, delivery handoff, and product analytics.

Book a DemoCalculate Savings